Using Option URL will facilitate customers in seamlessly transitioning between different products that share certain commonalities (e.g., design, print, etc.) but differ in other aspects (e.g., materials, product types, colors, etc.).
Various motivations drive this need:
For instance, store owners prefer not to consolidate these products using Shopify variants, opting to display them separately to enrich the product catalog, especially when the store has a limited number of items. Consequently, they seek a user-friendly method for customers to switch between products, creating a similar navigation experience to that of Shopify variants, even though it involves transitioning between distinct products.
Another common scenario is in Print-on-Demand (POD) stores where multiple product types share the same custom design, and store owners aim to showcase other products with identical designs on a single product page.
Moreover, an unexpected yet valuable advantage of utilizing Option URL for establishing cross-product links within your product pages is its contribution to robust Internal Link Building for the store’s SEO strategy.
Select the “Option URL” checkbox. Then, the URL field will appear in the Option values section.
Then, enter the URL for each product corresponding to its option value. These URLs may either include or exclude the store domain. For instance, you can input “https://easify-product-options.com/products/unisex-sweatshirt” or simply “/products/unisex-sweatshirt” in the URL field for the “Sweatshirt” option value.
Next, choose whether to open the URL of the associated product on the same page or in a new tab.
Notes: Enabling the Option URL feature disables the Add-on Price & Add-on Product features, as these options are created solely for cross-product linking purposes, not as product options for the main product.
Step 4: Select Default Option Value & Assign to Main Product #
The idea here is straightforward: if the option set pertains to Product A (e.g., Coaster), then the default option value should be set to A (Coaster).
Each option set is designated for a single product. So, if you want to establish cross-product connections among 4 products, your option will comprise 4 option values. Consequently, you’ll create 4 similar option sets that differ solely in selecting the default option value and assigning the product they belong to.
It’s essential to highlight that our app offers a convenient “Duplicate” feature. This means you can create an option set, duplicate it, then tweak the duplicated set by reselecting the default option value and reassigning the primary product.
Another useful tip is to name each option set after the main product it’s assigned to. This way, you can easily differentiate between various option sets.
Notes: Displaying the default option on each product page enhances the coherence between products. However, if this seems cumbersome, you can skip selecting default options altogether and create just 1 option set to add to all relevant products simultaneously.
Remember to Save all settings after creating each option set.
If you encounter any difficulties in setting up Option URL for cross-product links purpose, don’t hesitate to contact us for assistance. You can reach out via our in-app live chat, submit your request through our contact form, or simply email us at email@example.com. We’re here to help!