The “Display variants as individual products” feature in Easify Box Builder allows Shopify store owners to showcase each variant of a product (e.g., different shades of nail polish) as a standalone item in your custom product bundle or “box” on your storefront.
This feature enhances the shopping experience by-giving customers clear, individual options to choose from when building their box, improving product discoverability and simplifying the selection process.
For example, if you sell a Nail Polish product with variants like Ruby Red, Midnight Blue, and Pearl White, this feature lets you display each shade as a separate product in the box builder, rather than grouping them under a single Nail Polish product.
This creates a cleaner, more intuitive interface for customers to mix and match variants in their custom box.
Demo:
- “Nail Polish Combo” page:

- “Nail Polish” product details

Why Use This Feature? #
The “Display variants as individual products” feature is designed to solve common challenges faced by Shopify store owners who offer customizable product bundles:
- Improved Customer Experience: Instead of forcing customers to select variants from a dropdown or variant picker, each variant appears as a distinct product, making the selection process more visual and user-friendly.
- Increased Product Visibility: Showcasing variants individually highlights the full range of options, encouraging customers to explore and add more items to their box.
- Simplified Customization: This feature is ideal for stores selling products with multiple variants, as it streamlines the process of building a personalized box.
How to Set Up the Feature in Easify Box Builder #
Follow these simple steps to enable and configure the “Display variants as individual products” feature:
1. Select Your Product(s):
- In the Easify Box Builder app, navigate to the product selection step for your box.
- Choose the original product that contains the variants you want to display.
- Note: By default, the app shows only the main product in the selection popup for a cleaner interface, excluding variants until the feature is enabled.


2. Enable the Feature:
- Go to the Products section in the app.
- Locate the Display settings.
- Check the box labeled “Display variants as individual products” to enable the feature.
Then, on the Display section within Products section, you just need to enable the option “Display variants as individual products”.

3. Customize Variant Names (Optional):
- By default, the app displays only the variant name (e.g., “Ruby Red”, “Midnight Blue”, “Pearl White” for a Nail Polish product).
- To customize how variant names appear on the box page, update the Variant name text field in the Display settings:
- For example, enter {productName} – {variantName} to display “Nail Polish – Ruby Red”, “Nail Polish – Midnight Blue”, etc.
- For a minimalist look, clear the Variant name text field to hide names entirely (useful if images alone are sufficient).
4. Select Specific Variants (Optional):
- If you want to display All variants of the selected product, no further action is needed.
- To show only Specific variants (e.g., only Ruby Red and Midnight Blue, excluding Pearl White):
- Click the “Edit products” button in the app.
- Select the product again (e.g., “Nail Polish”).
- You’ll now see all variants listed. Check only the variants you want to include in the box builder.


Notes #
- Search and Filter Limitation: When “Display variants as individual products” is enabled, the app’s Search and Filter functions are disabled.
- Variant Images: Ensure each variant has a unique image in Shopify Admin for the best visual experience in the box builder.
Need Assistance? #
If you’re unsure how to use this feature or need help with a specific product setup, we’re here for you 24/7. Reach out via the in-app live chat 💬, we’ll make sure your setup works exactly how you want it.