Jennifer

Jennifer is a seasoned marketing executive and a leading voice in the ecommerce and Shopify app ecosystem, with over four years of specialized experience in social media, brand, content, and event marketing. Renowned for her expertise in driving engagement and visibility for Shopify apps, she crafts compelling narratives and visually stunning campaigns that empower merchants to succeed.

Top 6 Alternatives to Bold Product Options for Shopify Stores

Shopify Apps

Top 6 Alternatives to Bold Product Options for Shopify Stores

When it comes to selling customized products on Shopify, having the right product options app can make all the difference. Bold Product Options was one of the most popular choices, but it’s not the only option. Many Shopify merchants are...

November 13, 2025

How to Add Another Product as a Variant in Shopify?

Shopify Tutorials

How to Add Another Product as a Variant in Shopify?

If you’ve tried adding another product as a variant in Shopify, you’ve probably noticed that Shopify doesn’t support it by default. Variants in Shopify are designed for versions of the same product — like different sizes, colors, or materials —...

November 04, 2025

It’s Deal Season! Easify x Partners BFCM 2025 Roundup

Announcements

It’s Deal Season! Easify x Partners BFCM 2025 Roundup

Black Friday Cyber Monday isn’t a sprint — it’s a marathon. And here at Easify, we’re helping merchants not just keep pace, but lead the pack. Right now, you can still claim 25% off Easify Pro and Premium for two...

October 24, 2025

How to Create a Custom Section in Shopify?

Shopify Tutorials

How to Create a Custom Section in Shopify?

Creating a custom section in Shopify lets you showcase content exactly the way you want going beyond the default limitations. Whether it’s a special promotion, a featured product, or a unique design element. With a few simple steps, you can...

October 21, 2025

How to Add an Additional Description in Shopify? Easiest Methods

Shopify Tutorials

How to Add an Additional Description in Shopify? Easiest Methods

If you’re looking to add an additional description in Shopify, it’s actually simpler than you might think. While Shopify gives you only one main description box by default, you can still include extra text sections to share more details —...

October 20, 2025

Easify BFCM Phase 2: Keep the Pace & Save 25%

Announcements

Easify BFCM Phase 2: Keep the Pace & Save 25%

Black Friday Cyber Monday isn’t a sprint — it’s a marathon. And this year, the race to win big has already begun. Merchants who took the early lead with Easify are gaining ground fast, optimizing their stores and locking in...

October 08, 2025

Easify X Lookfy: Inspire, Personalize, Convert

Announcements

Easify X Lookfy: Inspire, Personalize, Convert

We’re thrilled to announce our latest partnership – Easify and Lookfy Gallery are joining forces to help Shopify merchants create shopping experiences that both inspire and convert. Modern customers want more than just products—they want to see how they fit...

October 02, 2025

Ultimate Shopify Consent Compliance Checklist for 2025

Shopify Tutorials

Ultimate Shopify Consent Compliance Checklist for 2025

Did you know that 48% of consumers have stopped buying from a company because of privacy concerns? If you run a Shopify store, this isn’t just feedback – it’s a warning. Shopify compliance isn’t optional anymore. It’s essential to protect...

October 01, 2025

How to Add a Table in Shopify Product Page Quickly and Easily

Shopify Tutorials

How to Add a Table in Shopify Product Page Quickly and Easily

Adding a table to a Shopify product page can make product information much clearer for customers. Instead of scrolling through long descriptions, shoppers can scan key details – like size charts, material lists, or shipping options – at a glance....

September 26, 2025

The Ultimate BFCM Checklist for Shopify Merchants in 2025

Ecommerce

The Ultimate BFCM Checklist for Shopify Merchants in 2025

In our previous post, 10 Winning BFCM Strategies for Shopify Merchants in 2025, we covered the big-picture tactics to help you plan a profitable Black Friday Cyber Monday. From starting early and optimizing your store to building hype with email,...

September 24, 2025

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Author: Jennifer