Jennifer

Jennifer is a seasoned marketing executive and a leading voice in the ecommerce and Shopify app ecosystem, with over four years of specialized experience in social media, brand, content, and event marketing. Renowned for her expertise in driving engagement and visibility for Shopify apps, she crafts compelling narratives and visually stunning campaigns that empower merchants to succeed.

How to Add Images to Variants in Shopify (2 Easy Methods)

Shopify Tutorials

How to Add Images to Variants in Shopify (2 Easy Methods)

When customers shop online, visuals make all the difference. If a shopper can instantly see what a product looks like in different colors, materials, or styles, they’re far more likely to feel confident hitting “Add to cart.” That’s why adding...

August 29, 2025

How Do I Add a Variant in Shopify? A Step-by-Step Guide

Shopify Tutorials

How Do I Add a Variant in Shopify? A Step-by-Step Guide

If you sell products that come in different versions—like T-shirts in multiple sizes and colors, or mugs in different materials—then you’ll need to use variants in Shopify. Variants let you manage all these options under a single product listing, so...

September 11, 2025

Shopify Apps

Top 10 Best Custom Product Builder Shopify Apps in 2025

In today’s eCommerce world, personalization is no longer optional—it’s expected. Shoppers want products that reflect their individuality, whether that’s a custom-engraved piece of jewelry, a personalized mug, or a made-to-order item with unique specifications. For Shopify store owners, offering these...

August 21, 2025

How to Add Swatches to Products in Shopify

Shopify Tutorials

How to Add Swatches to Products in Shopify

Want to give your Shopify store a more polished, shopper-friendly look? Adding color or pattern swatches can do just that. Instead of reading a plain text label like “Red” or “Blue”, your customers can instantly see the actual color or...

September 09, 2025

Top 10 Best Product Options Apps for Shopify in 2025

Shopify Apps

Top 10 Best Product Options Apps for Shopify in 2025

Choosing the right product options app for Shopify can make a huge difference in how customers interact with your store—and how much they spend. From adding extra variant types to offering full product personalization with live previews, these tools can...

August 15, 2025

Color Variants in Shopify – A Complete Guide

Shopify Tutorials

Color Variants in Shopify – A Complete Guide

Choosing the right way to present color variants in your Shopify store can do more than make your product pages look nice — it can improve the shopping experience, help customers make confident decisions, and even boost sales. Whether you’re...

August 14, 2025

Top 5 Best Color Swatch Apps for Shopify (Updated 2025)

Shopify Apps

Top 5 Best Color Swatch Apps for Shopify (Updated 2025)

Choosing the right color swatch app for Shopify can make a huge difference in how your products are showcased — and how quickly customers make their buying decisions. Whether you’re selling fashion, home décor, cosmetics, or anything in between, well-designed...

August 13, 2025

Meet Easify Box Builder – the newest, boldest app from Easify!

Shopify Tutorials

Meet Easify Box Builder – the newest, boldest app from Easify!

A new app has just joined the Easify family – meet Easify Box Builder, built to simplify how you create and sell custom product boxes on Shopify. Whether it’s for special promotions, or everyday mix-and-match shopping, Box Builder makes it...

July 04, 2025

How to Add Extra Charges for Custom Product Options on Shopify

Shopify Tutorials

How to Add Extra Charges for Custom Product Options on Shopify

Customizing product options on Shopify can be challenging due to the platform’s limitations. With only basic variant support, a cap on the number of options and variants per product, and limited display styles (pills or dropdowns), many store owners turn...

August 08, 2025

How to Add More Than 100 Variants on Shopify

Shopify Tutorials

How to Add More Than 100 Variants on Shopify

Shopify stands as a powerhouse in the e-commerce world, empowering countless entrepreneurs to build thriving online stores. However, one persistent limitation has frustrated merchants with complex product offerings: the cap of 100 variants and three options per product. This constraint...

September 09, 2025

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Author: Jennifer